IM Blog

IM Blog

¿La IA llegó para quedarse?

Is AI here to stay?

A technology that relates to the industry on a creative and commercial level.   A few years ago, the emergence of AI in the fashion world was massive and media-driven....

Is AI here to stay?

A technology that relates to the industry on a creative and commercial level.   A few years ago, the emergence of AI in the fashion world was massive and media-driven....

Logística: factor de competencia

Logistics: a factor of competition

The fashion industry requires efficient distribution and supply processes, making speed a competitive advantage. In an increasingly competitive market, companies in the fashion sector face challenges in every aspect: design,...

Logistics: a factor of competition

The fashion industry requires efficient distribution and supply processes, making speed a competitive advantage. In an increasingly competitive market, companies in the fashion sector face challenges in every aspect: design,...

Son pilares creativos

They are creative pillars

  Who's behind the collections of the biggest brands? Get to know them. The DNA of a fashion brand is imbued in every garment, campaign, and runway show. But who...

They are creative pillars

  Who's behind the collections of the biggest brands? Get to know them. The DNA of a fashion brand is imbued in every garment, campaign, and runway show. But who...

Redes sociales en transformación

Social networks in transformation

Your brand's presence in the digital landscape and community building are vital to your success. Fashion is a highly sensorial industry. Through retail outlets and, of course, specialized trade shows...

Social networks in transformation

Your brand's presence in the digital landscape and community building are vital to your success. Fashion is a highly sensorial industry. Through retail outlets and, of course, specialized trade shows...

Intermoda, tu primer (gran) paso

Intermoda, your first (big) step

Entrepreneurship in fashion has a specific path: visiting the most important fashion business exhibition in all of Latin America. Registration for the 83rd edition of Intermoda is now open. What...

Intermoda, your first (big) step

Entrepreneurship in fashion has a specific path: visiting the most important fashion business exhibition in all of Latin America. Registration for the 83rd edition of Intermoda is now open. What...

¿Nuevo lujo?

New luxury?

  Timeless products, brand values, and excitement among buyers—new sales codes for brands.   For several years now, the creative direction of certain globally positioned luxury brands has become clear:...

New luxury?

  Timeless products, brand values, and excitement among buyers—new sales codes for brands.   For several years now, the creative direction of certain globally positioned luxury brands has become clear:...