IM Blog

IM Blog

El origen de la mezclilla

The origin of denim

A textile material that reinvents itself and becomes a favorite every season. If there is a common denominator in all the world's wardrobes, it is undoubtedly denim. This fabric shapes...

The origin of denim

A textile material that reinvents itself and becomes a favorite every season. If there is a common denominator in all the world's wardrobes, it is undoubtedly denim. This fabric shapes...

¡Brújula de zapatos!

Shoe Compass!

The 2023 trend proposes comfortable, formal or sporty steps. Without rules or labels, today's fashion embraces multiple styles from head to toe. Proof of this are the trends that this...

Shoe Compass!

The 2023 trend proposes comfortable, formal or sporty steps. Without rules or labels, today's fashion embraces multiple styles from head to toe. Proof of this are the trends that this...

¿Cómo surgieron las pasarelas?

How did the catwalks come about?

Just like the fashion industry, runway shows have changed over time.  For years, catwalks have been the platform par excellence for designers from around the world to present the garments...

How did the catwalks come about?

Just like the fashion industry, runway shows have changed over time.  For years, catwalks have been the platform par excellence for designers from around the world to present the garments...

CRM para tu empresa

CRM for your company

Why should your fashion business have it? We explain it to you. Achieving customer satisfaction and, therefore, increasing your company's sales, is not an easy task. However, with tools such...

CRM for your company

Why should your fashion business have it? We explain it to you. Achieving customer satisfaction and, therefore, increasing your company's sales, is not an easy task. However, with tools such...

Vestidos de sueños

Dresses of dreams

The quinceanera industry: a tradition that evolves within fashion. In Mexico, the quinceanera party is one of the most common celebrations. In the streets, it is common to see girls...

Dresses of dreams

The quinceanera industry: a tradition that evolves within fashion. In Mexico, the quinceanera party is one of the most common celebrations. In the streets, it is common to see girls...

Marketing de voz a voz

Word of mouth marketing

Get recommended! An effective strategy in 2023. Nowadays, advertising strategies face a major challenge: the credibility of a product or service . The immediacy that digital platforms provide to compare...

Word of mouth marketing

Get recommended! An effective strategy in 2023. Nowadays, advertising strategies face a major challenge: the credibility of a product or service . The immediacy that digital platforms provide to compare...