Memorable and unforgettable
These were the fashion shows. Find out why they became such a fascination.
Today we have prepared a journey that takes us directly into the universe of fashion shows. Let the history and magic of the runways begin:
Battle of Versailles
Although today it is remembered as a "battle," its intention was always good. We tell you what it's all about: The Battle of Versailles was a charity fashion show that ended up being a movement to understand fashion as a global phenomenon.
Who participated? In this simulated "clash", various brands brought the show to life, both European and American: Yves Saint Laurent, Pierre Cardin, Givenchy, Oscar de la Renta, among others.
The goal? To raise funds for the restoration of the beautiful Palace of Versailles. As expected in 1973, the glamour was absolute, with more than 700 guests attending the event.
Thierry Mugler: spectacularity
In 1995, the legendary French designer celebrated his 20th anniversary. How did he do it? With a fashion show in Paris that brought together more than 300 looks showcased by 70 models and the participation of various artists who managed to turn that fashion presentation into a true opera or play.
Among the prominent figures who participated were: Naomi Campbell, Kate Moss or Claudia Schiffer.
With a performance essence, Mugler earned applause and immortalized his fashion show, considering it an iconic moment in fashion history to this day.
The unparalleled McQueen
Not only his collections, but also his fashion shows were surprising. The British designer experienced an incredible moment at the end of the nineties; precisely, it was in 1999 when he made headlines around the world.
The reason? His "No. 13" collection was presented in a way that, at the time, generated immense media buzz. A flurry of monochromatic outfits gave way to the surprise: supermodel Shalom Harlow wore a white dress that, at the end, was sprayed with paint by a series of robots.
All while she rotated on a platform.
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Of all the above, which do you consider the most special fashion show? If you want to experience an immersive fashion experience and delve into the magic of the runways in Guadalajara, come to Intermoda 84. From January 20 to 23, 2026, the most important fashion business platform in Latin America returns.