Get inspired, learn and be amazed

Intermoda is coming up. Will it be your first time at this fair? Well, we have an unmissable suggestion for you: visit Trend Zone, an interactive, educational and colourful space that surprises every year.

What is it and where to find it?
Upon entering Intermoda, head to Salón México (find it by going up the escalators from the main hall). There you will discover Trend Zone, the space within Intermoda that aims to inform both buyers and exhibitors about the most relevant trends for the fashion industry.

Trends: why and what for
Knowing and confirming trends will allow you to make better decisions for your fashion project. That is, if you are a designer, you will have more references about what the market wants and reasons to get your creativity going, or, if you are a wholesale buyer, you will have a real approach to attractive examples to know what to buy or what to give priority to.
Finished products, materials, textiles, specialized information and a host of details to help you learn about trends.

Surprising innovation
At the recent edition, held in July 2024, Trend Zone offered a unique experience to its visitors: mixed reality. Through viewers, fashion lovers discovered the latest in technology and fashion, delving into designs, models and even digital movements. Yes, the next edition will also have surprises.

It's time to learn
In addition, Trend Zone also becomes a stage for knowledge. This area has seen a series of workshops given by experts in the fashion sector, so your visit can also be a dynamic place where it is possible to learn, interact, get to know, give opinions and grow.