charm parades

Here are some of the most iconic and surprising moments in runway history.

total transformation

Without losing the essence and splendor of Gucci, a young Tom Ford arrived to transform everything. The spring/summer 1997 collection under his creative eye offered a story where sensuality and chic DNA combined in surprising looks (some left little to the imagination), and the media impact was such that the gossip for this show continues 25 years later. .

operatic accent

At the end of the nineties, Dior gave one of the most memorable moments for fashion lovers. John Galliano himself presented the spring/summer 1998 collection inside the Palais Garnier in Paris. The proposal? From a live orchestra to tango dancers, going through an infinite number of extravagant details that marked a new era to turn parades into true shows.

In the heart of Cuba

The year 2016 was very special for Cuba. Various events such as Barack Obama's visit to the country (the first by a US president in more than 80 years) and the great Chanel parade were replicated by the international press. Directed by Karl Lagerfeld, this beautiful exercise was carried out to present the Cruise 2017 collection. The ingredients? Fresh air, music and a lovely afternoon.

a mysterious desert

From the distant lands of Marrackech (Morocco), the Yves Saint Laurent firm surprised the world and exploded social networks in the summer of 2022. The spring/summer 2023 collection for the men's market, in addition to exalting the prominence of the tuxedo and fluid shapes in the most elegant clothes possible, it was presented in the middle of the desert with a very particular scenery: a luminous ring emerged from a mirror of water and the result gave a simple but highly inspired aesthetic.

What was your favourite?

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