urban fashion codes

The 75th edition of Intermoda brought together the protagonists of the fashion industry in Mexico and Latin America. And the urban proposals? Of course they were included, all of them in the Chou Room pavilion.

The space is an opportunity for those looking to do business and have a brand focused on street wear. Or, for buyers looking for products under urban trends.

On this occasion, we place the magnifying glass on two Chou Room exhibiting firms: Antifashion and Sherman Morgan .

They were present at Fashion Space , Intermoda's hybrid platform that celebrated its third edition to surprise with a high-level production, contemplating mannequins for the display of garments, the participation of a select group of models to give life to a performance and for course, a spectacular combination of screens as well as sound and lighting design to create a unique atmosphere in each presentation.

It was to be expected, a veritable explosion of urban fashion codes flooded the space thanks to the participation of this important duo of brands. After the projection of their respective fashion films that contemplated the carefree spirit of street wear, music, art, colors, as well as the lifestyle of said universe, it was time to interact with a group of creatives.

It was the team behind the Sherman Morgan brand. They shared that denim is one of their passions and that with multiple cuts, the pants are a classic favorite of the brand.

Relive the Chou Room presentation at Fashion Space in the following video. Click here to see it.

We are waiting for you at Intermoda 76!
Discover multiple products from the fashion industry in the next edition of this business meeting, to be held from January 18 to 21, 2022.

If you have a fashion company, hire your stand right now. Contact our commercial team: co.comercial@intermoda.com.mx and (33) 3122.4499 Ext.234