Intermoda connects you!
When we interact with other people, we practice communication, we also learn, we exchange ideas, we reach agreements, and we build an identity in front of others. That is, a broad concept of who we are.
The same goes for companies or professional projects. Therefore, within the fashion industry, it's important to build a personality for our product or service within the sector every day.
What does this mean? Well, through different communication strategies, we can position our own business or the company we work for in the community. If we're fortunate enough to lead or collaborate on an already solid project, we can also strengthen it.
One of the most powerful strategies in the field of communication and marketing to achieve the above is public relations .
Public relations, important for your business
We can define public relations as a series of strategies that help companies in the fashion sector manage their reputation and generate or maintain beneficial relationships with all types of audiences: their own clients, suppliers, partners, and the community at large.
Although the list is extremely extensive and varies depending on the profile of each company, some examples of PR include: event planning, issuing press releases, creating specialized content, client activations, community or community projects, etc.
Intermoda: the place to connect with professionals
If you have a fashion brand, Intermoda is the platform for connecting with thousands of buyers. In addition to sales, you'll also build public relations with other key professionals who benefit your project within the Mexican fashion industry's value chain.
Among the thousands of visitors who gather at each edition of Intermoda, there are also countless active profiles in the sector: creatives, suppliers, specialized press, speakers, government authorities, and many more.
If you're a fashion buyer, the opportunity to network professionally in a business environment is a reality within Intermoda:
Pavilions with suppliers specializing in different markets, areas of expertise (IM Talks or MindSet), a space for impressive fashion shows (Fashion Space), trends, avant-garde, and designers (Trend Zone and Trending), among a long list of experiences not to be missed.
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Come to Intermoda!
Get your badge today. The 83rd edition of this business meeting will take place from July 15-18, 2025. Register here today .