THE POTENTIAL OF MEN'S FASHION

A constantly growing market. This is the fashion industry dedicated to gentlemen.

Globalization has allowed fashion trends to spread rapidly throughout the world. Mexico, as the anchor market of Latin America, is no exception and is positioned as one of the most relevant countries for the fashion sector.

Thanks to this dynamic, companies dedicated to clothing, footwear and accessories dedicated to men have presented a constant evolution and growth, both in the industrial context and in the design scene in recent years.

According to the specialized news site for the fashion sector, Fashion United, only in 2018 the men's fashion market in Mexico represented 35% of the total sales of the fashion sector that year, according to reports from Trendex North America.

Today, it is enough to take a look at social networks like Instagram to discover countless national and international manufacturing proposals that emerge every day: from shoe lines that surprise with their materials and color combinations, to high fashion talents. that have expanded their market share with clothing for men, including bomber jackets, pants, shirts, tailored suits, among other products that include ties, socks, underwear, and more.

This undoubtedly responds to a new lifestyle that prevails in the male market. More and more men are looking for comfort, practicality and fashion in each of their looks; Of course, there is also a constant for more risky and innovative garments.

Therefore, the possibilities of doing business with men's fashion products are profitable.

Do you have a men's fashion company or do you want to start in this market?

If this is your case, Intermoda is the ideal space to promote your project. In each of its editions, this business meeting features the Knight's Pavilion, which is sought after by thousands of specialized buyers.

For more information about this pavilion, you can contact the commercial area of ​​Intermoda by calling (33) 3134.1557 or by sending an email to comercial@intermoda.com.mx

On the other hand, if your brand has a design accent, the Trending area within Intermoda will be the key area to reach your potential customers. More information at (33) 3134.1556 and trending@intermoda.com.mx

We will wait for you!

If you are a buyer , register to visit Intermoda 75 from July 20 to 23, 20201, here: https://bit.ly/38gQ8Mn